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Thomas B. Davis
Audel
Not available
0764541714
The hardcover, fully updated edition of the only multi-craft trade guideRespected by generations of skilled workers, Audel Millwright's and Mechanic's... Guide is the only trade manual to cover maintenance and troubleshooting for all the mechanical trades in a single volume. Now available in hardcover, it covers the newest equipment on shop floors as well as older machinery, sometimes more than 30 years old, for which little maintenance and repair information remains available. Millwrights, mechanics, machinists, carpenters, pipe fitters, electricians, engineers, and those who supervise them will find this book invaluable.The only hardcover maintenance and repair manual to cover all the mechanical trades in one guideThis updated guide covers new industrial machinery as well as 30-year-old equipment for which little information can be foundEssential for those who repair machinery as well as machinists, carpenters, pipe fitters, electricians, millwrights, mechanics, engineers, mechanical technicians, industrial maintenance managers, and construction tradespeopleThis hardcover edition of Audel Millwright's and Mechanic's Guide is as valuable to today's skilled workers as previous editions were to their fathers and grandfathers.
Alfred Okongo
AuthorHouse
Not available
1434306550
Despite the amazing strides made in information technology, communication processes are predominantly initiated and managed by humans for humans. This... underscores the idea that it is the target of the process that is the center of all communication activities. The process fundamentally involves seeking answers to the cardinal questions of what to communicate, how to communicate it, when to do so and why. Many books and manuals have attempted to address some of these questions but not much attention has been directed at a systematic analysis of audiences before, during and after communication encounters. Many books also do not address audience classification, universals of audiences, special types of audiences and levels of audience analysis. This book addresses this and suggests that in order to do a good job in this part, it is necessary to view communication as skilled behavior, in view of this, the author has suggested some reflective activities at the and of each section. It is hoped that this activities generate more questions, debate and shit more attention to audiences as centers of all communication. There is a preface to the book outlining the importance of analyzing audiences. Chapter one looks at the generic aspects of audiences: categories of audiences, index of similarity /sameness, conception of effective communication, universal properties of audiences, special types of audiences and message classification. Chapter two addresses pertinent questions in audience analysis and chapter three looks at the levels of audience analysis. At the end of the book, the author has provided a list of terms as used in the text. The book is intended to meet the needs of diverse professionals in that all communicators have to deals with audiences on a day-to-day basis. The section on special audiences recognizes the fact that although there are many common factors in audiences, there are some special audiences whose features may call upon communicators to
Philip M. Napoli
Columbia University Press
Not available
0231126530
Focusing on the electronic media -- television, radio, and the Internet -- Audience Economics bridges a substantial gap in the literature by providing... an integrated framework for understanding the various businesses involved in generating and selling audiences to advertisers. Philip M. Napoli presents original research in order to answer several key questions: • How are audiences manufactured, valued, and sold? • How do advertisers and media firms predict the behavior of audiences?• How has the process of measuring audiences evolved over time?• How and why do advertisers assign different values to segments of the media audience?• How does audience economics shape media content?Examining the relationship between the four principal actors in the audience marketplace -- advertisers, media firms, consumers, and audience measurement firms -- Napoli explains the ways in which they interact with and mutually depend on each other. He also analyzes recent developments, such as the introduction of local people meters by Nielsen Media Research and the establishment and evolution of audience measurement systems for the Internet. A valuable resource for academics, students, policymakers, and media professionals, Audience Economics keeps pace with the rapid changes in media and audience-measurement technologies in order to provide a thorough understanding of the unique dynamics of the audience marketplace today.
Philip M. Napoli
Columbia University Press
Not available
0231150350
Today's consumers have unprecedented choice in terms of the technologies and platforms that access, produce, and distribute media content. The... development and overlap of television, the internet, and other media technologies is fragmenting and empowering media audiences more than ever. Building on his award-winning book, Audience Economics, Philip M. Napoli maps the landscape of our current media environment and describes its challenge to traditional conceptions of the audience. He examines the redefinition of the industry-audience relationship by technologies that have moved the audience marketplace beyond traditional metrics. Media providers, advertisers, and audience measurement firms now deploy more sophisticated tools to gather and analyze audience information, focusing on factors rarely considered before, such as appreciation, recall, engagement, and behavior. Napoli explores the interplay between political and economic interests in the audience marketplace and their effect on audience evolution. He recounts the battles waged between stakeholders over the assessment of media audiences and their efforts to restrict the functionality of new technologies. As Napoli makes clear, the very meaning of the media audience continues to evolve in response to changing technological, economic, and political conditions.
Philip M. Napoli
Columbia University Press
Not available
0231150342
Today's consumers have unprecedented choice in terms of the technologies and platforms that access, produce, and distribute media content. The... development and overlap of television, the internet, and other media technologies is fragmenting and empowering media audiences more than ever. Building on his award-winning book, Audience Economics, Philip M. Napoli maps the landscape of our current media environment and describes its challenge to traditional conceptions of the audience. He examines the redefinition of the industry-audience relationship by technologies that have moved the audience marketplace beyond traditional metrics. Media providers, advertisers, and audience measurement firms now deploy more sophisticated tools to gather and analyze audience information, focusing on factors rarely considered before, such as appreciation, recall, engagement, and behavior. Napoli explores the interplay between political and economic interests in the audience marketplace and their effect on audience evolution. He recounts the battles waged between stakeholders over the assessment of media audiences and their efforts to restrict the functionality of new technologies. As Napoli makes clear, the very meaning of the media audience continues to evolve in response to changing technological, economic, and political conditions.
William Alves
Schirmer
Not available
0495507520
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Copley Cutom Textboks, an imprint of XanEdu Publ., Inc.
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159399236X
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Furry Nina
Pearson Academic Computing
Not available
0135148340
Social development is examined from the dual perspectives of social and developmental psychology in this volume, which offers a multi-level review of... the common boundaries between the two subdisciplines. The contributors synthesize research not only from psychology but from other fields such as education, family studies and social work. In so doing, they raise cross-disciplinary questions for the benefit of investigators who are often unaware of work and ideas outside their own specializations. They further show how the different methods used by developmental and social psychologists present unique possibilities for exploring questions of mutual interest.
Sue-mei Wu
Prentice Hall
Not available
0132411938
"Chemists familiar with conventional quantum mechanics will applaud and benefit greatly from this particularly instructive, thorough and clearly written... exposition of density functional theory: its basis, concepts, terms, implementation, and performance in diverse applications. Users of DFT for structure, energy, and molecular property computations, as well as reaction mechanism studies, are guided to the optimum choices of the most effective methods. Well done!"Paul von Ragué Schleyer"A conspicuous hole in the computational chemist's library is nicely filled by this book, which provides a wide-ranging and pragmatic view of the subject.[...It] should justifiably become the favorite text on the subject for practitioners who aim to use DFT to solve chemical problems."J. F. Stanton, J. Am. Chem. Soc."The authors' aim is to guide the chemist through basic theoretical and related technical aspects of DFT at an easy-to-understand theoretical level. They succeed admirably."P. C. H. Mitchell, Appl. Organomet. Chem."The authors have done an excellent service to the chemical community. [...] A Chemist's Guide to Density Functional Theory is exactly what the title suggests. It should be an invaluable source of insight and knowledge for many chemists using DFT approaches to solve chemical problems."M. Kaupp, Angew. Chem.
Larry H. Small
Pearson
Not available
0132582619
An introduction to the fundamentals of linguistic phonetics filled with learning tools that focus on practical phonetic transcription skills. ... Through in-text exercises and accompanying audio recordings, this introductory text makes the learning of phonetics clear, systematic, and easy. Appropriate for both undergraduate and graduate students in the speech and hearing professions, this book focuses on teaching students the practical skills necessary to successfully perform phonetic transcription of individuals with speech sound disorders. Beginning with pertinent information on normal speech production, this introductory text then introduces students to the transcription of consonants and vowels, connected speech, and individuals with speech sound disorders. Students also learn the transcription of regional and ethnic dialectal variations of speech. Throughout the well-organized text, CD icons, learning exercises, objectives, and study questions help students learn and process the text’s material.
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Tracy Terrell
McGraw-Hill Humanities/Social Sciences/Languages
Not available
0077304748
The Audio Program, coordinated with the Actividades auditivas from the Cuaderno de actividades, is available in audio CD format and also on the Online... Learning Center. Additionally, an audio recording of the Enlace a la literatura passages and selected Lecturas from the textbook are included in special audio CDs as part of Audio Program. Part A is used in conjunction with the Workbook/Lab Manual Part A or the Combined Workbook/Lab Manual.
Richard V. Teschner
McGraw-Hill Humanities/Social Sciences/Languages
Not available
0072351918
Ethnic minorities represent a growing percentage of the elderly population in the United States. Yet, the impact of aging on minority groups and... subgroups has only been partially studied. Minorities, Aging and Health fills the gap and opens the debate on how to provide for the specific needs of an increasingly elderly population. Specific issues covered in this volume include: mortality and life expectancy; the incidence of chronic disease and disabilities; diet and nutrition; mental health; access to health services and long-term care; and public health-care policy.
Tracy Terrell
McGraw-Hill Humanities/Social Sciences/Languages
Not available
0073326879
Available on audio CD, this program contains pronunciation practice and listening comprehension texts, recorded dialogues, narratives, and, starting in... Chapitre 1, the Rencontres serial program. The audio program offers a complete introduction to basic phonetics and pronunciation, with accompanying practice exercises and dictées. Included with the Audio Program is a separate audio CD, which contains the Listening Comprehension Program from the textbook (see below). The Audio Program and Listening Comprehension Program are also available on the Deux mondes web site.
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