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Kitty Locker
McGraw-Hill/Irwin
Not available
0073525030
This Eighth Edition of Business and Administrative Communication by Donna Kienzler and Kitty Locker is a true leader in the business communications... field. Beyond covering the broad scope of topics in both oral and written business communication, Locker’s text uses a student-friendly writing style and strong design element to hold student attention. Real-world examples and real business applications underscore the relevance and importance of the material presented in the classroom and to the students’ careers. Kitty Locker’s text also conveys the best possible advice to students through its research base; the author’s reputation as a contributor to this field of study lends an even greater element of teachability and relevance to this market-leading title. Locker continues to lead the pack with innovative technology offerings – InSites, Grademax, Manager's Hotseat for Business Communication – round out the learning experience with Business and Administrative Communication.
Kitty O. Locker
McGraw-Hill/Irwin
Not available
0072964464
This Seventh Edition of Business and Administrative Communication by Kitty Locker is a true leader in the business communications field. Beyond covering... the broad scope of topics in both oral and written business communication, Locker’s text uses a student-friendly writing style and strong design element to hold student attention. Real-world examples and real business applications underscore the relevance and importance of the material presented to the classroom experience and to the students’ careers. Kitty Locker’s text also conveys the best possible advice to students through its research base; the author’s reputation as a contributor to this field of study lends an even greater element of teachability and relevance to this market-leading title. Locker continues to lead the pack with innovative technology offerings – the BComm Skill Booster, PowerWeb – round out the learning experience with Business and Administrative Communication
Kitty Locker
McGraw-Hill/Irwin
Not available
0073403180
The tenth edition of Business and Administrative Communication is a true leader in the business communication field. It is described as flexible,... specific, interesting, comprehensive, and up-to-date. Unique among business communications textbooks, it focuses on the rhetorical emphases of audience, purpose, and context to allow communicators to shape their messages more appropriately to all channels and for all purposes. Beyond covering the broad scope of topics in all forms of business communication, this text uses a student-friendly writing style and strong design elements to hold students’ attention. Real-world examples and real business applications underscore the relevance and importance of the material to the business communication students’ academic and career work. The tenth edition also conveys the best possible advice to students through its research base; the author’s reputation as a contributor to this field of study lends an even greater element of “teachability” and relevance to this market-leading title.
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Longman
Not available
0073229938
Kitty Locker
McGraw-Hill/Irwin
Not available
0077630408
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Craig S. Fleisher
FT Press
Not available
0132161583
“I believe that this book will fill a great need for both full-time competitive intelligence practitioners, and those looking to add analytical skills... to their managerial tool kit.”--Bill Fiora, Partner and Founder, Outward Insights “All practicing managers and business decision makers should be grateful to Fleisher and Bensoussan for showing them how their analysis work can become more rigorous and their approach less casual. Accept no imitations. This is the genuine article.” --Sheila Wright, Director of the Competitive Intelligence-Marketing Interface Teaching and Research Initiative (CIMITRI) at Leicester Business School, De Montfort University The Definitive How-To Guide for Business and Competitive Analysis Transform raw data into compelling, actionable business recommendations Answer the questions executives ask–“What?” “So What?” and “Now What?” Today’s 24 most valuable techniques: how to choose them, how to use them For everyone who performs analysis: managers, consultants, functional specialists, and strategists A completely new book by the authors of the popular Strategic and Competitive Analysis Business success begins with deep clarity about your competition and your business environment. But, even as data gathering has improved dramatically, few business professionals know the state-of-the-art techniques for analyzing their data. Now there’s a comprehensive, immensely practical guide to today’s best tools and techniques for answering tough questions and making actionable recommendations. Business and Competitive Analysis begins with end-to-end guidance on the analysis process, including defining problems, avoiding analytical pitfalls, choosing tools, and communicating results. Next, the authors offer detailed guides on 24 of today’s most valuable analysis models: techniques that have never been brought together in one book before.They offer in-depth, step-by-step guidance for using every technique–along with realistic assessments of strengths, weaknesses, feasibility, and business value. You are flooded with data. This book will help you transform that data into actionable insights and recommendations that enterprise decision makers cannot and will not ignore. Craig S. Fleisher and Babette E. Bensoussan begin with a practical primer on the process and context of business and competitive analysis: how it works, how to avoid pitfalls, and how to communicate results. Next, they introduce their unique FAROUT method for choosing the right tools for each assignment. The authors then present 24 of today’s most valuable analysis methods.They cover “classic” techniques, such as McKinsey 7S and industry analysis, as well as emerging techniques from multiple disciplines:economics,corporate finance, sociology, anthropology, and the intelligence and futurist communities. For each, they present clear descriptions, background context, strategic rationales, strengths, weaknesses, step-by-step instructions, and references. The result is a book you can rely on to meet any analysis challenge, no matter how complex or novel. The fundamentals of business and competitive analysis Goals, processes, pitfalls, deliverables, and benefits Competitive analysis techniques Nine Forces, Competitive Positioning, Business Model, SERVO, and Supply Chain Analyses Enterprise analysis techniques Benchmarking, McKinsey 7S, Shadowing, Product Line, and Win/Loss Analyses Environmental analysis techniques Strategic Relationships, Corporate Reputation, Critical Success Factors, Driving Forces, and Country Risk Analyses Evolutionary analysis techniques Technology Forecasting,War Gaming, Event/Timeline, Indications and Warning Analyses, and more Financial, probabilistic, and statistical techniques Basic Statistics, Competitor Cash Flow, Analysis of Competing Hypothesis (ACH), and Linchpin Analyses Table of Contents: Preface 1. Business and Competitive Analysis: Definition, Context, and Benefits 2. Performing the Analysis Process 3. Avoiding Analysis Pitfalls 4. Communicating Analysis Results 5. Applying the FAROUT method 6. Industry Analysis (The Nine Forces) 7. Competitive Positioning Analysis 8. Business Model Analysis 9. SERVO Analysis 10. Supply Chain Management (SCM) Analysis 11. Benchmarking Analysis 12. McKinsey 7S Analysis 13. Shadowing 14. Product Line Analysis 15. Win/Loss Analysis 16. Strategic Relationship Analysis 17. Corporate Reputation Analysis 18. Critical Success Factors Analysis 19. Country Risk Analysis 20. Driving Forces Analysis 21. Event and Timeline Analysis 22. Technology Forecasting 23. War Gaming 24. Indications and Warning Analysis 25. Historiographical Analysis 26. Interpretation of Statistical Analysis 27. Competitor Cash Flow Analysis 28. Analysis of Competing Hypothesis 29. Linchpin Analysis Index
Marcus Felson
Criminal Justice Press
Not available
1881798097
In papers delivered at a conference co-sponsored by the U.S. National Institute of Justice and Rutgers University, scholars and business analysts... explore how criminological knowledge can help prevent crimes by and against businesses. Topics include: the impact of crime on business; preventing retail thefts; prevention and the auto industry; making crime prevention pay; public-private partnerships; crime prevention and the insurance industry; the private security industry; real estate development and crime prevention; and others. The contributing authors are: Cressida Bridgeman, John Burrows, Dennis Challinger, Ronald V. Clarke, John E. Eck, Robert DiLonardo, Marcus Felson, Kim Hazelbaker, Richard C. Hollinger, Roger A. Litton, Robert D. McCrie, Richard B. Peiser, Clifford Shearing and Jan J.M. van Dijk.
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The MIT Press
Not available
0262612186
It is well known that American businesses make an effort to influence environmental policy by attempting to set the political agenda and to influence... regulations and legislation. This book examines what is not so well known: the extent to which business succeeds in its policy interventions. In Business and Environmental Policy, a team of distinguished scholars systematically analyzes corporate influence at all stages of the policy process, focusing on the factors that determine the success or failure of business lobbying in Congress, state legislatures, local governments, federal and state agencies, and the courts. These experts consider whether business influence is effectively counterbalanced by the efforts of environmental groups, public opinion, and other forces.The book also examines the use of the media to influence public opinion--as in the battle over drilling in the Arctic National Wildlife Refuge--and corporations' efforts to sway elections by making campaign contributions. Because the book goes well beyond the existing literature--much of which is narrow, descriptive, and anecdotal--to provide broad-based empirical evidence of corporate influence on environmental policy, it makes an original and important contribution and is appropriate for a variety of undergraduate and graduate courses.
BEALES HOWARD
Kendall Hunt Publishing
Not available
1465203958
Executives, investors, and the business press routinely chant the mantra that corporations are required to “maximize shareholder value.” In this... pathbreaking book, renowned corporate expert Lynn Stout debunks the myth that corporate law mandates shareholder primacy. Stout shows how shareholder value thinking endangers not only investors but the rest of us as well, leading managers to focus myopically on short-term earnings; discouraging investment and innovation; harming employees, customers, and communities; and causing companies to indulge in reckless, sociopathic, and irresponsible behaviors. And she looks at new models of corporate purpose that better serve the needs of investors, corporations, and society.
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David P. Baron
Prentice Hall
Not available
0131873555
For undergraduate and graduate courses in Environment of Business, Business and Public Policy, Business and Society, and Business and Public... Responsibility. Business and Its Environment, the best-selling text, brings together in an integrated manner the disciplines of economics, political science, law, and ethics to provide a deeper understanding of the managerial issues that arise in the environment of business. Built around a set of conceptual frameworks for analyzing these issues, the text formulates nonmarket strategies to deal with them, integrates these with market strategies, and provides cases for the application of the conceptual material.
David P. Baron
Prentice Hall
Not available
0136083927
Businesses compete in many ways, including nonmarket areas like corporate responsibility. Learn how to sharpen your firm’s competitive edge.... Baron’s integrated approach combines the disciplines of economics, political science, law, and ethics to provide a deeper understanding of the managerial issues that arise in the business landscape. The sixth edition retains the structure, much of the subject matter, and the conceptual frameworks of the fifth edition but adds two new chapters. The entire text has been updated with new conceptual materials and applications. Strategy and the Non-Market Environment; Public Politics and Non-Market Strategy; Government and Markets; International Political Economy; Ethics and Corporate Social Responsibility Today’s businesses need to compete in both the market and nonmarket arenas. Written to assist managers improve the performance of their businesses, this text teaches readers how to balance shareholder profits and the consumer appeal of corporate social responsibility.
David P. Baron
Prentice Hall
Not available
0132620553
Businesses compete in many ways, including nonmarket areas like corporate responsibility. Learn how to sharpen your firm’s competitive edge. ... Baron’s integrated approach combines the disciplines of economics, political science, law, and ethics to provide a deeper understanding of the managerial issues that arise in the business landscape. The seventh edition includes four new chapters on financial markets and their regulation, the investor’s perspective and renewable power, the political economy of India, and behavioral ethics. The book also includes 26 new cases on timely topics.
Sally Reel PhD RN CFNP
Mosby
Not available
0323036104
This essential book covers business and legal issues ranging from negotiating an employment contract to establishing an independently owned nurse... practitioner practice. Each section builds on the last and provides greater detail from a legal standpoint, plus it describes what resources and options are available to the nurse practitioner after graduation and beyond. Written for the student, graduate, and practicing nurse practitioner, Business and Legal Essentials for Nurse Practitioners outlines the necessary steps to eventual practice ownership.Provides an overview of advanced practice including the scope of Nurse Practitioner practice and prescriptive authority.Covers details involved in owning a practice, including advantages and disadvantages, identifying various practice needs, and the legal issues of reimbursement and credentialing.Explains business plans in detail, including important information regarding insurance, administration, support, physical space, and technology needs.Provides a range of information on alternate types of nurse practitioner businesses.Describes HIPAA and its effect on the nurse practitioner practice.Includes effective marketing strategies needed to promote a new or existing practice and make it a success.
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