Now in its Seventh Edition, "Air Transportation: A Management Perspective" by John Wensveen is a proven textbook that offers a comprehensive... introduction to the theory and practice of air transportation management. In addition to explaining the fundamentals, this book now takes the reader to the leading edge of the discipline, using past and present trends to forecast future challenges the industry may face and encouraging the reader to really think about the decisions a manager implements. The Seventh Edition brings the text right up to date with a new opening chapter, titled 'The Airline Industry: Trends, Challenges and Strategies', setting the context for all that follows within the book, and a new section within 'International Aviation' that explores the new airline business models. New and updated material has been added throughout the text and overall presents a more international perspective. Arranged in sharply focused parts and accessible sections, the exposition is clear and reader-friendly. "Air Transportation: A Management Perspective" is suitable for almost all aviation programs that feature business and management. Its student-friendly structure and style make it highly suitable for modular courses and distance-learning programmes, or for self-directed study and continuing personal professional development.

Now in its Sixth Edition, "Air Transportation" by John Wensveen is a proven textbook that offers a comprehensive introduction to the theory and practice... of air transportation management.In addition to explaining the fundamentals, this book now takes the reader to the leading edge of the discipline, using past and present trends to forecast future challenges the industry may face and encouraging the reader to really think about the decisions a manager implements. The Sixth Edition contains updated material on airline passenger marketing, labor relations, financing and heightened security precautions.Arranged in sharply focused parts and accessible sections, the exposition is clear and reader-friendly. "Air Transportation" is suitable for almost all aviation programs that feature business and management. Its accessible structure and style make it highly suitable for modular courses and distance learning programmes, or for self-directed study and continuing personal professional development.

Completely updated to reflect the challenges facing airlines in the 21st century, Wells and Wensveen's AIR TRANSPORTATION: A MANAGEMENT PERSPECTIVE... provides comprehensive, sophisticated coverage of both classic and current practices in air transportation management. The authors deftly guide students through the "ins and outs" of the air transportation industry, as well as through the details of management functions within airlines. This edition places greater emphasis on the global airline industry, with such topics as airline passenger marketing, labor relations, financing, and heightened security precautions integrated throughout.

The purpose of Air Transportation: Foundations for the 21st Century, and its companion, Airline Management: Strategies for the 21st Century, is to... acquaint the reader with the principal elements of air transportation history, airline economics, business, finance, marketing, regulation, and management--to bring all the essential elements of commercial aviation within these two books. Together, they take readers through the dark ages and monumental losses suffered collectively by the airlines since deregulation, and into the possibility of an economic reformation and the return of profitability. Suggested are trends and stategies that if followed by all stakeholders might lead to a renaisance of consistent profitability for the airlines, stable employment for labor, and continuous, reliable and fairly priced air services for consumers.

Robert W. Kaps examines air transport labor law in the United States as well as the underlying legislative and policy directives established by the... federal government. The body of legislation governing labor relations in the private sector of the U.S. economy consists of two separate and distinct acts: the Railway Labor Act (RLA), which governs labor relations in the railroad and airline industries, and the National Labor Relations Act (NLRA), which governs labor relations in all other industrial sectors.Although the NLRA closely follows the pattern established by the RLA, Kaps notes that the two laws are distinguishable in several important areas. Labor contracts negotiated under the RLA continue in perpetuity, for example, whereas all other labor contracts expire at a specified date. Other important areas of difference relate to the collective bargaining process itself, the procedures for the arbitration of disputes and grievances, and the spheres of authority and jurisdiction to consider such matters as unfair labor practices.Congress established a special labor law for railroad and airline workers for several reasons. Because of transportation’s critical importance to the economy, an essential goal of public policy has been to ensure that both passenger and freight transportation services continue without interruption. Production can cease—at least temporarily—in most other industries without causing significant harm to the economy. When transportation stops, however, production stops. Thus Congress saw fit to enact a statute that contained provisions to ensure that labor strife would not halt rail services. Primarily because of the importance of air mail transportation, the Railway Labor Act of 1926 was extended to the airline industry in 1936.The first section of this book introduces labor policy and presents a history of the labor movement in the United States. Discussing early labor legislation, Kaps focuses on unfair labor practices and subsequent major labor statutes.The second section provides readers with a comparison of labor provisions that apply to the railroad and airline industries as well as to the remainder of the economy.The final section centers on the evolution of labor in the airline industry. The author pays particular attention to recent events affecting labor in commercial aviation, particularly the effect of airline deregulation on airline labor.   

In his newly revised and updated fifth edition, West continues his in-depth examination of political advertising in election campaigns. Following its... evolution from 1952 to its use in contemporary races, West reveals how candidates plan advertising campaigns, how the media covers those campaigns, and, ultimately, how voters are influenced by these advertising efforts. Taking into account the innovations of the 2008 Presidential campaign and new data, West offers significant updates, including: advertising strategies from the dramatic nomination fight between Clinton and Obama;the face-off between Obama and McCain in the general election; material on ad buys, a review of issue-advocacy advertising, and content analyses of campaign ads;case studies of ad appeals during both presidential and Senate campaigns; stills of ads aired during the 2006 and 2008 elections.

Praised by both students and journalists for its no-nonsense instructional approach, accessible writing style, and extensive supply of practical... exercises, Air Words is a comprehensive newswriting text that is designed to help students learn the fundamental sentence structure and grammar required to write for broadcast news. It is carefully designed to guide students through a progression of news situations, from a simple lead story to a complex remote video field report. The fourth edition brings the book up to date with numerous changes that have occurred in the last decade of broadcast journalism. NEW TO THIS EDITION: · Revised and expanded chapters that:- survey the integration of online, smart phone, e-tablet and social media for presentation - explore social media's important ethical and legal quandaries- introduce comprehensive producing strategies that consider broadcast, online, and mobile devices· A new focus on multimedia journalism and convergence skills (broadcast and new media)· 20 new and several reworked exercises that are ideal for class and group projects· A new chapter concentrating on visual sequences and their logic· A companion website (www.oup.com/us/hewitt) that features a new Instructor's Manual with solutions to the book's exercises and additional exercises for students· New graphics emphasizing workbook mastery learning and methodology

This six-part manual supports the 2005 AISC Seismic Provisions. It includes sections on general design considerations; design of systems utilizing R = 3... (braced and moment frames); design of braced-frame systems utilizing R > 3; design of moment frame systems utilizing R > 3; and design of other systems utilizing R > 3.

A tough-talking former cop, private investigator Kinsey Millhone has set up a modest detective agency in a quiet corner of Santa Teresa, California. A... twice-divorced loner with few personal possessions and fewer personal attachments, she’s got a soft spot for underdogs and lost causes.  Eight years ago, Nikki Fife was convicted of killing her philandering husband. Now she’s out on parole and needs Kinsey’s help to find the real killer.  If there's one thing that makes Kinsey feel alive, it's playing on the edge. When her investigation turns up a second corpse, more suspects, and a new reason to kill, Kinsey discovers that the edge is closer—and sharper—than she imagined.

From the British and our Constitution that replaced their rule, to Yellowstone Park and Zane Grey's stories of the west, "A is for America" is a... sweeping tribute to all we know and love about our country. With delightful poems that beg to be read aloud, and expository text to broaden a student's horizons, this American alphabet will make you fall in love with the United States over and over again. Bright, beautifully detailed illustrations from California artist Pam Carroll bring each letter to life, from eagles to Thomas Edison to the veterans of two World Wars.

What ties Americans to one another? What unifies a nation of citizens with different racial, religious and ethnic backgrounds? These were the dilemmas... faced by Americans in the eighteenth and nineteenth centuries as they sought ways to bind the newly United States together. In A is for American, award-winning historian Jill Lepore portrays seven men who turned to language to help shape a new nation’s character and boundaries. From Noah Webster’s attempts to standardize American spelling, to Alexander Graham Bell’s use of “Visible Speech” to help teach the deaf to talk, to Sequoyah’s development of a Cherokee syllabary as a means of preserving his people’s independence, these stories form a compelling portrait of a developing nation’s struggles. Lepore brilliantly explores the personalities, work, and influence of these figures, seven men driven by radically different aims and temperaments. Through these superbly told stories, she chronicles the challenges faced by a young country trying to unify its diverse people.

In 2006, even though he could barely type, China's most famous artist started blogging. For more than three years, Ai Weiwei turned out a steady stream... of scathing social commentary, criticism of government policy, thoughts on art and architecture, and autobiographical writings. He wrote about the Sichuan earthquake (and posted a list of the schoolchildren who died because of the government's "tofu-dregs engineering"), reminisced about Andy Warhol and the East Village art scene, described the irony of being investigated for "fraud" by the Ministry of Public Security, made a modest proposal for tax collection. Then, on June 1, 2009, Chinese authorities shut down the blog. This book offers a collection of Ai's notorious online writings translated into English--the most complete, public documentation of the original Chinese blog available in any language.The New York Times called Ai "a figure of Warholian celebrity." He is a leading figure on the international art scene, a regular in museums and biennials, but in China he is a manifold and controversial presence: artist, architect, curator, social critic, justice-seeker. He was a consultant on the design of the famous "Bird's Nest" stadium but called for an Olympic boycott; he received a Chinese Contemporary Art "lifetime achievement award" in 2008 but was beaten by the police in connection with his "citizen investigation" of earthquake casualties in 2009. Ai Weiwei's Blog documents Ai's passion, his genius, his hubris, his righteous anger, and his vision for China.